Brand Guide
0.0.1 — Last Updated 09:26 25/04/2025
Event Logo Variations
Unlike the primary brand we have 3 logo variations. The primary lockup, secondary lockup and the varsity mark. The same logo don'ts apply to these logos as do the main brand ones.
Main Event Logo (Primary Lockup)
The main event logo should be the one that is primarily used. Due to its size it works well in most situations. It is not best suited to be scaled own (use the varsity icon for this) or largely landscape situations (use the secondary lockup for this).

Event Wordmark (Secondary Lockup)
The secondary lockup is a fallback to the primary and is best suited to environments that are landscape. It can also be scaled down further than the primary due to the scalability of the text.

Varsity Icon (Event Icon)
Like the main icon the varsity icon is a B which is broken to create both a B & P of breakpoint. Due to its size the icon works well in all environments and can scale down to a small size easily. This is to be used when people have context of BreakPoint or we want to create intrigue.
